PROJECTS
& RESULTS

ARMANDO CABRAL

This iconic men’s brand, founded by entrepreneur Armando Cabral in 2008, relaunched in 2021 with a refreshed vision and a high-impact growth strategy.

RESULTS

+ Fully connected customer experience
+ Triple-digit growth, YoY
+ Increased unaided brand awareness
+ $12M valuation in less than 18 months

SERVICES

+ Holistic Brand Strategy & Positioning
+ Brand Coaching
+ Content Strategy & Development
+ Retail Experience Development
+ Global Marketing Strategy

ISLAND CONSERVATION

An impact and science-driven non-profit invited us to lead a critical global communications and creative level-up.

RESULTS

+ Crafted a refreshed, holistic brand expression
+ Transformed the look, feel, and tone of the organization
+ Successfully rolled out the brand evolution across teams, communities, and languages

SERVICES

+ Holistic Brand Strategy & Positioning
+ Brand Coaching
+ Content Strategy & Development
+ Global Marketing Strategy

BLUE NILE

The first digital jewelry brand enlisted our experience and creative expertise to lead its first global rebrand since launching in 1999.

RESULTS

+ Holistic global rebrand delivered in under 6 months
+ Evolved, personalized site, retail, and customer experience
+ Increased unaided brand awareness
+ Increased sales results, QoQ

SERVICES

+ Holistic Brand Strategy & Positioning
+ Global Creative Direction
+ Voice & Tone Strategy & Development
+ Content Strategy & Development
+ Global Marketing Strategy

NORDSTROM BEAUTY

This iconic retailer invited us to lead the upgraded expression of the Beauty division, transforming it into a fully connected digital and retail experience.

RESULTS

+ The first holistic content & trend storytelling engine
+ Increased cross-brand sales
+ Drove new brand acquisition
+ Transformed the division into the revenue leader for the company

SERVICES

+ Holistic Brand Strategy & Positioning
+ Global Creative Direction
+ Voice & Tone Strategy & Development
+ Content Strategy & Development
+ Digital & Social Media

realself

A tech startup leading in the medical aesthetics space needed a unified brand expression, uniting their B2B and B2C entities into a clear brand experience.

RESULTS

+ Unified and refreshed global brand expression
+ Developed a holistic content storytelling engine
+ Drove new partner acquisition
+ Increased unaided brand awareness

SERVICES

+ Holistic Brand Strategy & Positioning
+ Global Creative Direction
+ Voice & Tone Strategy & Development
+ Content Strategy & Development
+ Digital & Social Media
+ Retail Experience Development